This meetup will happen on Zoom & can be viewed from anywhere (It will not be recorded for viewing post the session).
You will receive the link to join the meetup on your registered email id 3 days prior to the session
All you need is a good wifi connection and a fully charged laptop/mobile with the Zoom App installed.
We'll be connecting the speaker & attendees with each other post the session as well
We have a special discount for students. Email a copy of your student id to avail it
If you're not from India and want to attend the meetup, email us and we'll share a PayPal link with you
Why should you attend this meetup?
As his career timeline shows, Roshan is known for building & scaling a marketing team from scratch
There is plenty of content on the internet on marketing but when it comes to execution and getting results, marketing requires a focused problem-solving mindset w.r.t your startup
What works at A, may not work at B. So, what should you do? Think and work according to the first principles.
And here at this meetup, Roshan will share how you can think well and achieve success at marketing
What you'll learn:
How to build your marketing team
What campaigns to focus on and when
What metrics to focus on and when
Optimizing your marketing efforts
Case studies on:
How Vymo generated their first 1000 leads
How they built the Growth function at Vymo
Who is this meetup for?
B2B Founders & Marketers
If you're just building your marketing function, this will help you get started on your journey to acquire your first 1000 leads
If you're an experienced Marketer, this will help you distill the fundamentals and refine your skills for more predictable outcomes
Irrespective, will to help you shift from doing ad-hoc work to systems-based thinking
About the speaker:
Roshan is the Director of Marketing at Vymo
The first marketing hire at Vymo
Built and scaled the global growth team
Enabled 3x revenues year-on-year
A personal sales assistant disrupting the $ 45 billion CRM market
100,000+ users in 50+ organizations like AXA, Allianz, Generali, HDFC Bank, & Swiggy
$18 million in Series B funding from Emergence Capital & Sequoia Capital
Co-founded an integrated marketing firm called Wolf Labs; worked on 100+ digital transformation projects for clients such as for Chai Point, Bengaluru Football Club, & Ministry of Ras Al-Khaimah
Was the first marketing hire at eLitmus.com, where he helped Fortune 500 companies like Barclays and McAfee recruit India’s best engineering talent and scaled website traffic to Alexa Top 1000 on a zero dollar budget