A primer on writing engaging content for your brand. Are you trying to get the word out for your brand but aren’t sure if your content is creative or engaging enough? This workshop will be a quick introduction on finding your target audience, creating a brand identity and then writing engaging content for it.
About the Author:
Abhijit has over 13 years of experience in communications. Over these years, he has helped marketing teams, sales promotion departments and advertising agencies create compelling, eloquent copy to help them connect with their audiences effectively.
Now, Abhijit has brought his expertise in communications together with his passion for science to promote scientific breakthroughs, critical thinking, new technology and healthcare for his clients.
He has also started his own website at www.berationable.com to fight fake news and equip people with the sceptical skills to grow immune to scams, fads and empty controversies.