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VideoEd - Video Production & Marketing Workshop - With Lakshmi Parkavi

Sun, 22 Sep 2019 10:00AM - 10:00PM
Backyard , south chennai
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Rs 5000
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VideoEd - Video Production &  Marketing Workshop

Take home a year's learning of video creation, optimization, and distribution in a 100% hands-on workshop. Participate in this fun and engaging workshop with incredible value (super awesome secret tools and techniques) to up your video skills and take your career to the next level.

PS: If you are a company, learn how to insource your video production.

Who is this workshop for?
1. Business Owners / Entrepreneurs.
2. YouTubers
3. Digital marketers.
4. Content Creators.
5. Doctors and Health Practitioners.
6. For anyone creating videos for business.

Workshop Structure:

Part 1: Techniques and Tips for Video Production
- Learn the secret ingredients required for a good video.
- Write a high conversion script (for your target audience).
- Learn the nuances of high-quality production and toil smart with the tools:
1. Cameras.
2. Tripods.
3. Lights.
4. Microphones.
5. Editing Workflow in Premiere Pro.
- Learn the basics of being the best behind a camera (to direct non-actors as well ).

Part 2: YouTube Optimization
- Learn how video can help to Increase Brand Awareness, Lead Generation and Conversion Rates.
- Design Thumbnails, Research Video keywords for titles, tags, and descriptions.
- Learn all about Audience Retention, understand Video Funnels.
- Learn the simple secrets to rank a video higher on YouTube.
- Learn how to increase conversions by Optimizing Videos.
- Multi-Platform Marketing and Scaling up Video Production.

- 80 percent of the content consumed online is Videos. Taking the first step in learning how to produce good videos is vital now, than ever before.

- Walk-in hands-free as cameras, accessories, laptops, notebooks, food, and coffee are on the house.

- Deep-dive into the world of video creation, optimization and distribution.

- Take-Home the secret ingredients which go into making good videos for businesses.

About the Instructor

Lakshmi Parkavi has produced more than 600 videos working closely with CEOs, executives and solopreneurs to grow their personal and professional brands. Lakshmi has directed and produced a wide variety of videos, ranging from Corporate Videos, Testimonial Videos to TedX Videos. She has 10 years of experience in inbound online marketing and has worked with leading brands like Idhayam Groups, HUL, Saveetha Groups to Deep-Tech IIT Startups. She runs a video content and activation agency MangoTree Media in Chennai and Bangalore and is currently writing a book on Video production and marketing strategy.

Mark the Date 22nd of Sep 2019
Time: 10 AM to 4 PM
Venue: Backyard Clan, Gandhi Nagar, Adyar, Chennai.

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Map & Directions

Map & Directions
Backyard 53/23, 3rd Main Rd, Gandhi Nagar, Adyar, Chennai, Tamil Nadu 600020
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EventsHigh Specials, video production, gandhi, workflow, lead generation, online marketing, marketing strategy, tedx, editing, classes and workshops, technology, tech workshops, startup and entrepreneurship, startup,