Please note: Responding to coronavirus outbreak, we’re taking our meetups online. This meetup will happen on Zoom & can be viewed from anywhere. You will receive the link to join the meetup on your registered email id by 23rd March. All you need is a good wifi connection and a fully charged laptop/mobile with the Zoom App installed. 3 pm to 3:30 pm will be networking session. Learn, share your work problems and know how others tackle them. You may even end up working together We'll be connecting the speaker & attendees with each other post the session as well The speaker session will begin at 3:30 pm We have a special discount for students. Email a copy of your student id to avail it If you're not from India and want to attend the meetup, email us and we'll share a PayPal link with you About the speaker: Ankur Goyal, Founder & CEO &Me - Women's Health Drinks
He has previously worked at Paper Boat where he was part of 11 product launches Prior to that he worked at Nestle where he set up their 1st R&D Centre, led technology transfer from Singapore R&D to India for Maggi Noodles About the company, &Me: &Me is India s first and only dedicated women’s health brand, with a mission to solve for women’s unique (underserved) health needs across menstrual health, beauty and fitness.
What will be discussed? Creating an F&B product with Industry Differentiation FOCUS on a Niche: Women’s health and how &me is solving it Advantages & Challenges of building a Direct-to-consumer brand How to make sense of Unit Economics in the early days of an F&B brand Marketing an F&B product with a limited budget & unlimited audience Selling Online to India’s Tier 3 & 4 cities Ankur will share his lessons from: Building a globally non-existent product category at &Me Launching 11 products at Paperboat Who should attend? Entrepreneurs Product development folks Brand creators