This is a comprehensive Google AdWords workshop designed for startups and small businesses.
In this workshop, we will cover Google Search and Display Advertising with practical application live.
Some of the questions we'll cover:
1. How to set up your Google Adwords Account? 2. How to structure your Adwords Account? 3. How to decide on a bidding strategy? 4. How to find keywords that your competitors are not utilizing? 5. Understanding keyword research? 6. How much to pay for your campaign? 7. Designing the ideal landing page optimized for conversion? 8. How to target your audience using display advertising? 9. How to cross target your audience? 10. How to use location targeting strategically?
We will do all of this practice. If you have an account and want us to demonstrate it live, we can do that.