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How to Build a Powerful Customer Analytics System

Tue, 21 Apr 2020 6:00PM - 8:00PM
ONLINE, Zoom Call , Bangalore
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Rs 399
53 people viewed this event.
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Please note:

  1. This meetup will happen on Zoom & can be viewed from anywhere (It will not be recorded for viewing post the session).
  2. You will receive the link to join the meetup on your registered email id 3 days prior to the session
  3. All you need is a good wifi connection and a fully charged laptop/mobile with the Zoom App installed.
  4. 6 pm will be networking and introductions.
  5. We'll be connecting the speaker & attendees with each other post the session as well
  6. This is a Beginner to Intermediate level meetup
  7. We have a special discount for students. Email a copy of your student id to avail it
  8. If you're not from India and want to attend the meetup, email us and we'll share a PayPal link with you

About Instamojo:

  • An on-demand payments & commerce platform for micro, small & medium enterprises (MSMEs)
  • It powers 10% of the digitally active MSMEs in India and enables growth for 1 out of every 100 small businesses

What will you learn at this meetup?

  • How Instamojo:

a). Empowered its lean sales team to focus on qualified leads to improve the revenue by more than 50%

b). And looking through the web to get the data it didn’t have

  • A framework for data enrichment
  • How to engineer these enrichment solutions
  • Data enrichment’s importance in machine learning
  • Making the enriched data useful through data pipelines and transformations
  • Segmentation and Qualification for ROI driven sales and marketing
  • Challenges with sparse data, especially in B2B and MSME sector

About the Speaker:

  • Ankur Sharma is the Head of Analytics & User Growth at Instamojo
  • Data science has played an instrumental part in Instamojo’s rapid rise over the last 5 years to more than 1 million MSMEs on its platform and Ankur has played a major role in that

  • Prior to this, he led analytics teams at Capital One and Kiwi Inc, a Sequoia-funded gaming startup

Who should attend?

  • Data Scientists
  • Analysts
  • Engineers
  • Marketers
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Map & Directions

Map & Directions
ONLINE, Zoom Call Link will be shared,On your email
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EventsHigh Specials, b2b, wifi, machine learning, meetup, data science, customer analytics, paypal, technology, classes and workshops, startup, startup and entrepreneurship,