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Things no one will tell you about starting up

Sat, 14 Dec 2019 11:00AM - 1:00PM
CaratLane Design Studio , central chennai
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Rs 600
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Please note:

1. Early Bird Ticket price is Rs 500, available until 11 pm on 12th December. After that price will be Rs 600

2. We have a special discount for students. Email a copy of your student id  to avail the same

About the speaker:

Niwin Santhosh, CEO & Co-founder, Vajro

  • He started his first company in the 3rd year of Undergraduate program and has been running the company till now
  • The initial set of apps he built was for Windows Phone platform & his first app there got over 2 Millions installs globally
  • His 2nd app was an unofficial app for Flipkart which ranked number 1 in the App Store, until Flipkart launched their official app for Windows platform. The app was featured officially by Nokia in their social media pages
  • He built his current startup from scratch→ from nothing to a million dollar company without any funding


About Vajro:

  • Vajro is an easy to use Mobile App Builder, available for E-Commerce Stores
  • It helps them to instantly build a beautiful & a fully native mobile app for their brand


About Niwin’s journey-A story of failures, the hard lessons learnt & finally getting it right


  • As a student, he built a few small products, made good revenue & got a little fame.
  • But when he decided to start something big, he didn’t realise a product and a business are two different things.
  • They spent all savings & profits in building the first big startup and failed miserably…lost every single thing
  • Then came the second idea for starting up, which is their current company, Vajro. They entered into a new market, building a SaaS platform for E-Commerce entrepreneurs when they knew nothing about building a SaaS company or E-Commerce entrepreneurs (or any entrepreneurs for that matter)
  • They spent almost 2 years shaping the product to cater to a partnership only to realise that partnership doesn’t yield enough revenue to retain even one employee in their team
  • At one point they decided to shut down the company in the following quarter if nothing substantial happened.
  • And eventually, they survived all the above.
  • From the verge of shutting down to a 7 figure monthly revenue, a team of 20+ & a 8000 sq ft office, they’re now rapidly growing

What will be discussed?


  • How to enter & do well in a market where you have ZERO experience
  • Tips for startups to gain initial traction
  • Getting work done within timelines
  • Generating a consistent revenue to break even & keep going
  • How to face emotional challenges and take the hard decisions
  • Keeping your team inspired during the bad financial times
  • How to say no in business without ruining a relationship

Who should attend?


  • People who are just starting up or want to startup
  • People who are struggling with:

-Team building-Consistent revenue-Emotional turbulence as a founder-The way ahead

  • Founders who are on the verge of shutting down
  • Student Entrepreneurs


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Map & Directions

Map & Directions
CaratLane Design Studio #2, Rutland Gate 5th St, Srirampuram, Thousand Lights West, Nungambakkam, Chennai, Tamil Nadu 600006, India
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EventsHigh Specials, mobile app, design studio, nokia, saas, app store, starting up, team building, financial times, windows phone, social media, the hard lessons, break even, e commerce, classes and workshops, startup, technology, startup and entrepreneurship, tech workshops,