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https://www.eventshigh.com/detail/delhi/7a355de7199f51e588362c3b2adac4b0-meet-up-with-naukricom-s

Meet-up with Naukri.com's Head of Marketing

28.4588933,77.06151550000004
Sat, 19 Oct 4:00PM - 6:00PM
GoMechanic (H.Q.) , gurgaon
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Rs 600
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Please note:

  1. Early Bird Ticket is available until 11 pm on 17th October. After that price will be Rs 600
  2. We have a special discount for students. Email a copy of your student id  to avail the same

 

About the Speaker:

Nimish Agrawal, Head of Marketing at Naukri.com

 

He has previously worked with iconic brands like Dulux Paints, Britannia Industries & Henkel.

Presently at Naukri:

  • He has repositioned Naukri to be in sync with the millennial workforce with one of the most awarded campaigns Dont drag yourself to work which won best-integrated campaign last month by DMA Echo Asia

 

At Dulux Paints:

  • Led the turnaround of interior paints category for Dulux to grow faster than the market and defy category behemoth Asian Paints  
  • Also launched a slew of innovation under the Velvet Touch/ Designer wall segment

At Britannia:

  • He led the successful foray of Britannia in the snacking space with the re-launch of Little Hearts, 50-50 snacking innovations  Snacking ka Mazaa ab biscuit mein!
  • Repositioned Britannia Bourbon with new communication, packaging and product refinement to take on the new entrants in the category like Oreo & Dark Fantasy and thereby successfully protecting share

You'll learn about:

  • The mindset of the millennial customer & why they are different
  • Elements of designing a 360-degree marketing campaign for the youth
  • Most effective ways to reach the youth on a low budget
  • Making the most of social media for real impact
  • Most innovative ways of marketing in 2019

Case Study on:

Naukri's 'Dragging yourself to work' campaign that won the best-integrated campaign award at DMA Echo Asia

Who should attend?

  • Anyone who has a passion for marketing, who wants to make a career in marketing and especially who survives this function on a daily basis

Why should you attend?

  • Like medicine, Marketing is a practitioners profession it is not theoretical 
  • It's changing at a rapid pace and the best way to be updated is to talk and listen and Nimish promises both 

 
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GoMechanic (H.Q.) 3rd Floor, Landmark Tower, Moti VIhar, Ashok Marg, South City I, Sector 41, Gurugram, Haryana 122001, India
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