bangalore
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  • orgName: anupam_dasgupta@ymail.com
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https://www.eventshigh.com/detail/bangalore/623adae388a2d03cd5df68619aa0004e-content-strategy-workshop-build-killer

Content Strategy Workshop - Build Killer Content That Sells !!! - With Deegeez Creatives

12.916169,77.630386
Sat, 19 Oct 10:00AM - 3:00PM
Rs 3500
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Details

Details

Whether you are an entrepreneur, working for a start-up or for a large corporate, you need the RIGHT content to achieve your marketing goals!!!

Presenting this limited-edition workshop to help you master the following:

  • Map your business goals to content marketing KPIs
  • Define Value Proposition of your Offering
  • Identify Buyer Persona(s) and Define them
  • Identify types of Content Assets you Need
  • Build Content Calendar
  • Create Content 
  • Craft the Buyer's Journey
  • Tweak, Repurpose and Reuse Content 

The workshop will be interactive with hands-on assignments. You will also get templates and checklists including templates for blogs, case studies, press releases, and web pages!

About the Anchor:

Anupam Dasgupta is a seasoned marketing and strategy professional with 15+ years of experience across marketing, business planning, sales, presales, sales enablement, business consulting. IIM MBA with executive-level experience across start-ups and large firms. Recognized as Most Influential Marketing Leader at World Marketing Congress 2017 & 2018. Member of Editorial Board for Airport Focus International Magazine, UK. Recognized as "Corporate Game Changer" by Corporate Vision magazine. Author of 2 novels, featured in Times of India, New Indian Express, The Hindu, Deccan Chronicle for the same.

 

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GreenBubbles Startup Services No.L-165, Sri Gayathri complex, Near Bhagavathi Hospital, Service Road, Sector 6, HSR Layout, Bengaluru, Karnataka 560102
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EventsHigh Specials, content strategy, international magazine, case studies, value proposition, blogs, content marketing, storytelling workshops, classes and workshops, technology, tech workshops, startup and entrepreneurship,