Anshul Agarwal, Senior User Researcher at Flipkart
ex: Google (worked on the GooglePay App features)
While at Google, she worked on informing user behavior to improve GooglePay features
At Flipkart, she works in the payments space
Discussion includes UX Stories around:
1. What are the fears of Indian consumers? 2. Why do Indian wives need'MyMoney?' 3. What privacy is desired in shared phones? 4. What is a persistent pain point? 5. When is a payment platform in a deep mess?
+ Case studies from both GPay and Flipkart
Design payments space for trust
Provide opportunities to save and invest
Be brutally transparent with your user
Allow privacy on shared devices
Who should attend?
Any startup that deals with money (which means EVERYONE)