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Markguru is a marketing based case competition. Real life problems from the industry will be brought alive at Vista 2017 in association with MaSh. (Rest of the introduction once the sponsor provides the details)
Round 1 (Pre-Vista Prelims)-
Round 1 is an elimination round.
Problem statement / case for Round 1 will be accessible from 18th Aug after you have successfully registered for the event. An email will be sent to registered teams once the case is uploaded.
Participants are required to email a 10-slide PPT. The PPT should cover all the deliverables mentioned in the case.
The 10 slides will include title slide, appendix etc. In no way, the presentation should exceed 10 slide limit.
The results of this round will be announced 10-12 days before Vista (exact date will be communicated).
6 teams will be shortlisted for Round 2 to be conducted at IIM B during Vista.
Round 2 (On-campus Finals)-
The shortlisted teams can work further on their marketing plans & make modifications (if required) in the previously submitted PPT.
The teams would be required to make a presentation to an elite panel of judges during Vista.
The teams would be allowed 10 minutes for presenting their plan, followed by 5 minutes of Q&A.
Each team can have maximum 3 participants and minimum 2 participants
Multiple teams from the same college are allowed
All the participants must belong to the same institute
A student cannot be part of more than one team
The participants must carefully read through and agree to the following Terms & Conditions before registering:
All decisions in matters of eligibility, authenticity and final judgments will be with organizing committee of Vista and MaSh, Indian Institute of Management Bangalore.
The format and structure of events is subject to change before the actual beginning of the event
Submissions details will be emailed post registration.
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Name: IIM Bangalore's Vista 2017