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Setting up a SEO Content Strategy for B2B SaaS Marketers

Sat, 24 Aug 2019 12:00PM - 2:00PM
Hiver HQ
Rs 600
247 people viewed this event.
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Please Note:

1. Early Bird Ticket price available until 11 pm on 22nd August. After that price will be 700 INR.

2. We have a special discount for students. Email a copy of your student id  to avail the same

3. This is intermediate to the advanced level workshop.

About the speaker:

Shiyam Sunder, Digital Marketing Specialist at Zoho Corporation

-  He is an engineer turned Digital Marketer experienced in building hyper-growth lead generation strategies with Digital Marketing, branding and Advertising

- He is the Campaign Manager for Non-English Regions ( Japan, China, and EU regions) and has expertise in SEM, Web Analytics, Localized SEO, Performance Analytics, Conversion rate optimization, Root Cause investigation, and CRM.

What will be discussed?

Topic Clusters - The Future of SEO & content strategy

  • Niche Topic Research
  • User Intent Mapping
  • Performance Analytics

How to calculate your Online Marketing ROI?

  • Lead Sourcing & Channel Grouping
  • Multi-Channel Marketing

How to spy on your competitor

  • Competitor Organic & Paid Values
  • Competition/ Content Gap

Case Studies:

  • How pillar Content Strategy helps many companies increasing their Organic positions 3x times in 6 months.
  • Landing pages for lower bounce rate, Lead Acquisition, and Good Quality Scores

Give away

Shiyam will be sharing 300+ useful and time-saving Marketing tools which he has collected from the Internet. You won't find any junk tools or free trials from the list. You can use them free for full time.

Who should attend?

  • B2B founders new to marketing
  • Marketing Managers
  • B2B Marketers in early-stage
  • SaaS startups
  • Students/young professionals who wish to learn about digital marketing
  • Entrepreneurs
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Map & Directions

Map & Directions
Hiver HQ 2nd Floor, Nirmala Towers 1496/A, 19th Main, 8th Cross Rd, 1st Sector, HSR Layout, Landmark: TVS Showroom
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